The website administrator for ‘Taylor’s Hiking Equipment’ is customizing their UET tag to pass parameters for Dynamic Remarketing on a new hiking boot ad. In what order should the following steps be taken to complete this task?
Organize the options in the correct order.
1 – Paste the basic JavaScript UET tag into all website pages.
2 – Collect the values for the product ID and page type parameters.
3 – Customize additional UET code to include product ID and page type parameter values.
4 – Paste customized UET code into all website pages.
5 – Validate with UET tag helper.
Explanation: To effectively set up Dynamic Remarketing for the new hiking boot ad on ‘Taylor’s Hiking Equipment’ website, the correct order of steps should be followed. Firstly, paste the basic JavaScript UET tag into all website pages. This foundational step ensures that the tracking mechanism is universally implemented across the site, capturing essential data. Next, collect the values for the product ID and page type parameters. These parameters are crucial for identifying which products users interact with and the context of their interactions. After gathering these values, proceed to customize additional UET code to include product ID and page type parameter values. This customization tailors the tracking process to specifically capture the desired data, enhancing the remarketing strategy’s precision. Once the code is customized, it should be pasted into all website pages to ensure comprehensive data collection across the site. Finally, it’s essential to validate with UET tag helper to confirm that the tracking tags are correctly implemented and functioning as intended. This step ensures that data is accurately collected and can be utilized for effective remarketing campaigns. Therefore, following these steps in the specified order ensures a systematic and thorough setup for Dynamic Remarketing on ‘Taylor’s Hiking Equipment’ website.