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Home » Content Marketing and SEO Fundamentals with Eric Enge Exam - Semrush

Content Marketing and SEO Fundamentals with Eric Enge Exam - Semrush

Content Marketing and SEO Fundamentals Exam - Semrush

 

Exam Name: Content Marketing and SEO Fundamentals with Eric Enge

Exam URL: https://www.semrush.com/academy/courses/content-marketing-seo-fundamentals-with-eric-enge/

 

Questions:

 

  1. Which of these are target audiences for your content? Choose four options.
  2. Which practices should you AVOID when doing guest posting? Choose three options.
  3. What should you AVOID doing with your content syndication efforts? Choose three options.
  4. Why is it important to collaborate with marketing and PR on your content campaigns?
  5. Why is granting interviews a great tactic for building visibility?
  6. What is the best type of content for you to produce for your business?
  7. Why is content-driven link building an effective approach to building your visibility online?
  8. Which of these choices helps cause the other three?
  9. What are your target audiences for content marketing campaigns? Choose three options.
  10. What are the most important aspects of guest posting? Choose three options.
  11. Why should you collaborate with your marketing and PR departments?
  12. What benefits do sites that publish syndicated content expect to receive? Choose two options.
  13. What are the benefits of being interviewed and having those interviews published on third-party websites? Choose three options.
  14. What is the most important content type to publish?
  15. Why is content-based link building effective?
  16. What are some fundamentals of creating great content? Choose three options.

 

Which of these choices helps cause the other three?

January 13, 2023 By vmartinez

Which of these choices helps cause the other three?

 

  • Providing users with the information that they are looking for
  • Beating competitors in the market
  • Showing your level of expertise on a topic
  • Driving higher rankings in Google

 

Filed Under: Content Marketing and SEO Fundamentals with Eric Enge Exam - Semrush

Why is content-driven link building an effective approach to building your visibility online?

January 13, 2023 By vmartinez

Why is content-driven link building an effective approach to building your visibility online?

 

  • Creating the best content in your market space makes it more likely that people will be willing to link to it.
  • Publishers want to link to your site.
  • It’s easy to publish more content than your competitors.
  • As you need to do is create content for high-volume keywords.

 

Filed Under: Content Marketing and SEO Fundamentals with Eric Enge Exam - Semrush

What is the best type of content for you to produce for your business?

January 13, 2023 By vmartinez

What is the best type of content for you to produce for your business?

 

  • Videos
  • It depends on your business and the target audiences that you’re trying to reach
  • There is no one best type of content to produce
  • Data research

 

Filed Under: Content Marketing and SEO Fundamentals with Eric Enge Exam - Semrush

Why is granting interviews a great tactic for building visibility?

January 13, 2023 By vmartinez

Why is granting interviews a great tactic for building visibility?

 

  • Transcribed speech is hard to read.
  • Google gives special weight to links in interviews.
  • Everyone needs to learn from your expertise.
  • Having third parties publish an interview with you is a form of endorsement.

 

Filed Under: Content Marketing and SEO Fundamentals with Eric Enge Exam - Semrush

Why is it important to collaborate with marketing and PR on your content campaigns?

January 13, 2023 By vmartinez

Why is it important to collaborate with marketing and PR on your content campaigns?

 

  • They may be able to buy good links for you.
  • They probably already know how to use content to drive SEO.
  • They need you to teach them about content marketing.
  • They may already be communicating with media, bloggers, and influencers that you want to reach.

 

Filed Under: Content Marketing and SEO Fundamentals with Eric Enge Exam - Semrush

What should you AVOID doing with your content syndication efforts? Choose three options.

January 13, 2023 By vmartinez

What should you AVOID doing with your content syndication efforts? Choose three options.

 

  • Letting relevant, authoritative sites republish your content without linking back to the original article on your site
  • Syndicating content of any quality to third-party sites
  • Providing relevant, authoritative sites with high-quality content to publish
  • Providing any site that wants it with high-quality content to publish

 

Filed Under: Content Marketing and SEO Fundamentals with Eric Enge Exam - Semrush

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      • Delivering Sales Services
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      • Objetives-based Onboarding
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        • Content-Led SEO with Brian Dean
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        • Content Marketing and SEO Fundamentals with Eric Enge
        • SEO Crash Course with Brian Dean
        • Advanced Content Marketing with Brian Dean
        • How to Write Effective PR and Link Requests
        • The Ultimate Guide to Launching a Profitable Small Business
        • GA4 for SEO – How data helps businesses grow with Jeff Sauer
        • How to Outrank Your Competition in Local Search
        • How to Boost Lead Generation with SEO
        • Fundamentals of Marketing Analytics
        • Social Media Marketing Crash Course
        • Maximizing ROI through Marketing Analytics
        • How to Create an Effective Marketing Strategy
        • Keyword Research
        • How to Develop a Competitive Research Workflow using Semrush’s SEO Toolkit
      • SEO by Greg Gifford
        • SEO Fundamentals Course with Greg Gifford
        • Local SEO Course with Greg Gifford
        • Mobile SEO Course with Greg Gifford
        • Backlink Management Course with Greg Gifford
        • Keyword Research Course with Greg Gifford
        • Technical SEO course with Bastian Grimm
        • On-Page and Technical SEO Course
        • Semrush Site Audit Course
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        • Semrush Content Marketing Toolkit Course
        • PPC Fundamentals Course with Joel Bondorowsky
        • PPC Automation Course with Navah Hopkins
        • Content Marketing Fundamentals Course with Ashley Segura
        • Building a Social Listening Program
        • Mastering Digital PR with Brian Dean
        • Content and SEO Agency Playbook Course with Andy Crestodina
        • Marketing Analysis – Where Theory Meets Practice
      • Competitive Research
        • Competitor Analysis with SEMrush
        • Advanced Competitive Research Practices with Semrush
        • Digital Marketing for SMBs with Greg Gifford
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        • How to Start Selling on Amazon with Robyn Johnson
        • How to Sell on Amazon: The Ultimate Step-by-Step Guide with Robyn Johnson
        • How to Get More Customers with Your Small Business Website with Wes McDowell
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      • Measure campaigns with Amazon Attribution (seller)
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      • Ads Advanced Retail
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      • Campaign Optimization
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      • Video Ads Specialist Badge
      • Performance Ads Specialist
    • Yandex
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      • Performance: Product Ads
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      • Getting Started with Influencer Partnerships
      • Fundamentals Certification Path
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