Once you’ve uploaded a local product inventory feed and set a feed schedule, what’s next?
- enable Local Inventory Ads program
- request inventory vertification
- upload locations in Business Profile
- create a Local Inventory Ads campaign
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Grow Offline Sales Certification Assessment Answers
You’ll need to pass 50 question assessment to obtain your certificate. Keep in mind that there are 150 possible questions and during the test you get 50 random questions from these 150. And in random order. Our file contains all possible exam questions with verified answers.
Some questions:
Exam URL: https://skillshop.exceedlms.com/student/path/499356-grow-offline-sales-certification
By vmartinez
Once you’ve uploaded a local product inventory feed and set a feed schedule, what’s next?
By vmartinez
The Chief Marketing Officer (CMO) at a large retailer is looking to modernize the current marketing strategy using online and offline KPIs. The teams have historically worked in silos. What are three things the CMO should do when creating a holistic online-to-offline strategy? Choose three.
By vmartinez
If you wanted to determine whether an ad drove incremental results, what method would you choose?
Explanation:
To test an ad’s incrementality, Google uses experiments with designated treatment and control groups rather than backward-looking comparisons. The Geo-based experiments method helps gauge the impact of ads on critical business outcomes, like online purchases or in-store sales, effectively revealing the ad’s incremental value.
By vmartinez
Which of the following are Offline Sales approaches? Choose three.
By vmartinez
You work at an agency and one of your retail-account clients has told you about their goal of growing online and in-store sales. They aren’t sure how their Business Profile, Merchant Center, and Google Ads accounts work together. If they ask you for clarification, what should you tell them?
By vmartinez
Which of these are reported as local actions?
Explanation:
Local actions are metrics that denote conversions stemming from interactions with your ads tied to a particular physical spot. Within Google Ads, these are automatically recorded and found in the ‘All conversions’ column. Specifically, under local actions, ‘Calls’ count the number of times users have clicked to call business locations, like location extensions across platforms. It’s crucial to remember, though, that call extensions are not classified as local actions because they aren’t linked to specific locales.