Your monthly reports should be all the following EXCEPT:
Aligned to the goals you set with the client |
Paired with the metrics your client needs to see in the report |
Focused only on numbers |
Comprehensive and easy to understand |
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By vmartinez
Your monthly reports should be all the following EXCEPT:
Aligned to the goals you set with the client |
Paired with the metrics your client needs to see in the report |
Focused only on numbers |
Comprehensive and easy to understand |
By vmartinez
What should you do with your client’s ideas for work that are outside of the original project scope?
Tell the client you cannot action them |
Put them into a list for the future |
Ignore them |
Implement them immediately to show your value |
By vmartinez
True or false? It’s important for your client to sign-off on the persona document.
True – they need to sign off the document because the client is always right. |
True – you shouldn’t proceed without having their feedback and sign-off. |
False -it’s not important because it’s an agile document so it will change all the time. Showing them the document now will cause unnecessary confusion. |
False – they don’t need to look at the document, since you’ll be doing the marketing work for them. Only show them if they ask. |
By vmartinez
What are the four main items to highlight in your strategy plan?
Goals, timelines and delivery, social media profiles, and promotional tactics |
Goals, identified campaigns, timelines and delivery, and points of contact |
Goals, identified campaigns, timelines and delivery, and promotional tactics |
Goals, identified campaigns, cost, and promotional tactics |
By vmartinez
True or false? You should wait to give your client the buyer persona questionnaire until you hold an in-person workshop. You don’t want their answers to influenced by others on their team, or by external research.
By vmartinez
Which of the following documents BEST helps guide your strategy plan for your client?
The content audit checklist. |
The SLA that was completed during the sales process. |
The invoice that was sent to client. |
The meeting agenda template. |