The _________ field contains the pseudonymous ad identifier associated with a given impression. It is often used in calculations to understand unique reach volumes.
- purchases
- user_id
- request_tag
- halo_code
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By vmartinez
The _________ field contains the pseudonymous ad identifier associated with a given impression. It is often used in calculations to understand unique reach volumes.
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Which two functions can be used together to filter records based on presence of a string within a column’s values?
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If you run multiple Amazon DSP and sponsored ads campaigns and reached similar audiences, which query can help you understand your customersโ conversion paths that have the highest conversion rate?
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A single on-Amazon transaction that includes multiple ASINs from your brand will be represented by a single conversion event within each of the amazon_attributed_events_* tables.
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To minimize the number of values rendered NULL due to aggregation thresholds, you can:
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Rule-based audience creation leverages a separate set of tables than those utilized for AMC reporting.