Where can you find the details of the entities (Amazon DSP, sponsored ads, etc.) linked to an AMC Instance?
- Documentation panel
- Instance info panel
- Instructional queries panel
- Support center
Home ยป Questions
By vmartinez
Where can you find the details of the entities (Amazon DSP, sponsored ads, etc.) linked to an AMC Instance?
By vmartinez
Which event table can be used when attributing conversions to your campaign using custom logic (e.g., 28 day lookback window)?
By vmartinez
Which table should you use in a query meant to help you choose new Amazon audiences that may benefit your Amazon DSP campaign performance?
By vmartinez
Which of the following Amazon services can be used to visualize aggregated AMC reports in a dashboard?
By vmartinez
What is the Amazon Ads attribution lookback window?
By vmartinez
What is one limitation of AMC SQL?
Explanation:
Amazon Marketing Cloud SQL (AMC SQL) is a powerful tool that allows you to query and analyze large amounts of data in Amazon Marketing Cloud. However, there are some limitations to AMC SQL that you should be aware of.
According to theย Amazon Marketing Cloud Certification Assessment, one limitation of AMC SQL is thatย some common SQL functions are not currently supportedย . This means that you may not be able to use certain SQL functions that you are used to using in other contexts. For example, you may not be able to use theย GROUP BY
ย function or theย HAVING
ย function in AMC SQL.
Another limitation of AMC SQL is that it can be difficult to learn and use if you are not familiar with SQL. If you are new to SQL, you may find it challenging to write queries that return the data you need. However, there are many resources available online that can help you learn SQL and become proficient in using AMC SQL.
Despite these limitations, AMC SQL is a powerful tool that can help you analyze and understand your data in Amazon Marketing Cloud. By learning how to use AMC SQL effectively, you can gain valuable insights into your customers, your marketing campaigns, and your business as a whole.