An advertiser notices that the Pinterest tag is collecting far more events than its API for Conversions when looking at the Conversions tab > Event History page. What should the advertiser do to make sure both conversion tracking solutions report a similar number of conversions?
- Delete the API for Conversions so the events are only being tracked by the Pinterest tag.
- Make sure there are multiple event IDs to track multiple events.
- Enable Enhanced Match on the Pinterest tag.
- Make sure the tag and the API use the same event IDs.