How would you describe Discovery ads to someone who has never heard of them before?
- They’re a type of ad extension that encourage users to engage with the ads more before clicking through to the website.
- They reach the right user at the right time while also understanding consumers’ intent across Google properties.
- They give users the opportunity to quickly learn more about a business or product with the help of an interactive guide.
- They reach users on less traditional platforms outside of Google Ads, such as Waze and Google Earth.