Eliza has focused her multichannel campaign objective to target customers who attend her classes most frequently. Before she starts to build her emails, what should she do?
- Plan to incorporate multiple CTAs so that the campaign can target more objectives
- Ensure that her campaign synchronizes within her overall multichannel strategy
- Take into consideration what these customers have liked best and least about past campaigns
- Try to get new subscribers so she can send her emails to a larger audience