What awareness tactic helps businesses reach new customers?
- Remove negative customer reviews
- Spend less time on SEO
- Offer free samples and trial memberships
- Build promotional partnerships with other brands or influencers
Explanation: The awareness tactic that helps businesses reach new customers is to build promotional partnerships with other brands or influencers. By collaborating with established brands or influencers in the industry, businesses can leverage their existing audience and credibility to expand their reach. This strategy involves forming mutually beneficial relationships where both parties promote each other’s products or services, tapping into a new and potentially receptive audience. Promotional partnerships provide a valuable avenue for businesses to increase visibility, build trust, and generate awareness among audiences who may not have been exposed to the brand through traditional marketing channels. This tactic capitalizes on the influence and trust established by partners, creating a powerful mechanism for reaching and attracting new customers.