With digital marketing you can reduce expenses by being very specific about serving ads to the right audiences at the right moments. Which advantage of digital marketing does this represent?
- You can reach more people
- You can build relationships with customers
- Delivers faster results
- It is more cost-effective
Explanation: The advantage of being very specific about serving ads to the right audiences at the right moments in digital marketing represents that it is more cost-effective. Digital marketing allows for precise audience targeting through tools like demographic filters, interests, and online behavior analysis. By honing in on the most relevant audience segments, businesses can optimize their advertising spend, ensuring that their messages are delivered to individuals who are more likely to engage and convert. This targeted approach minimizes wasted impressions on audiences that may not be interested, making digital marketing a more cost-effective strategy compared to broader, less targeted marketing methods. This efficiency in reaching the right audience contributes to better return on investment (ROI) for businesses engaging in digital marketing campaigns.