vmartinez

True or false? Correlation does not equal causation.

True or false? Correlation does not equal causation.

What is backwards planning?

(A) A statistical technique which tells us how strongly the pair of variables are linearly related and change together.
(B) A way to evaluate a decision based on things you didn’t know before making the decision.
(C) A presentation design technique where you envision your audience as potential stakeholders and “pitch” them a story.
(D) A method of designing educational curriculum by setting goals for the learner before choosing the instructional methods and forms of assessment.

When would you build a dashboard with the Z-shaped reading pattern in mind?

(A) If you are planning to build a dashboard that contains a lot of reports.
(B) If you are planning to build a dashboard that contains only a few reports.
(C) You should always build dashboards with the Z-shaped reading pattern in mind.
(D) You should never build dashboards with the Z-shaped reading pattern in mind.

What are blink tests used for?

(A) To measure what information a visitor takes away from a page having looked at it for just 5–7 seconds
(B) To arrange and organize elements on your dashboard so that visitors naturally gravitate toward the most important elements first
(C) In the realm of psychology, they’re used to test how much working memory capacity you’re using when viewing a web page.
(D) To measure what information a visitor takes away from a page having looked at it for just 3–5 seconds

What is a cadence?

(A) A buzzword used by tech companies to sound smart
(B) Any rhythmic sequence of words or sound
(C) A formal name for the 1:1s you have with your manager every week or month
(D) How often you should send a dashboard to your team, depending on their needs

Which customer sentiment metric is the strongest predictor of future purchase behavior?