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What happens during strategic planning?

 

• (A) Strategic planning helps you organize your data points used to gauge your company’s performance relative to a goal.
• (B) Strategic planning breaks down the long-term goals of the strategic plan into short-term goals and activities.
• (C) Strategic planning is a goal-setting system that helps to ensure that efforts are focused on the same important issues throughout the organization.
• (D) Strategic planning focuses on long-term goals, which align with your purpose, mission, and vision, and outline the direction of the business in the next three to five years.

What happens during operational planning?

 

• (A) Operational planning breaks down the long-term goals of the strategic plan into short-term goals and activities.
• (B) Operational planning focuses on long-term goals, which align with your purpose, mission, and vision, and outline the direction of the business in the next three to five years.
• (C) Operational planning is a goal-setting system that helps to ensure that efforts are focused on the same important issues throughout the organization.
• (D) Operational planning is the result of a company’s efforts to gather and analyze information about its industry, business environment, competitors, and competitive products and services.

Fill in the blank: Competitive intelligence is ________.

• (A) used to identify an organization’s strengths and weaknesses, as well as its opportunities and threats.
• (B) the name of the strategy you use to actively slow down and sabotage your competitor’s flywheels.
• (C) the result of a company’s efforts to gather and analyze information about its industry, business environment, competitors, and competitive products and services.
• (D) a technique used entirely for visualization purposes, to envision the impact of forces and friction on a flywheel.

True or false? The majority of people are willing to continue communications with a brand, even if they receive irrelevant promotions.

 

• (A) True
• (B) False

When would you build a dashboard with the Z-shaped reading pattern in mind?

 

• (A) If you are planning to build a dashboard that contains a lot of reports.
• (B) If you are planning to build a dashboard that contains only a few reports.
• (C) You should always build dashboards with the Z-shaped reading pattern in mind.
• (D) You should never build dashboards with the Z-shaped reading pattern in mind.

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