Semrush Social Media Marketing Crash Course Answers

Semrush Social Media Marketing Crash Course Answers

 

Learn social media marketing fundamentals in this hands-on course. Discover how to develop audience insights, track competitors' social channels, and much more.

• This exam has 14 questions.
• •You will have 14 minutes to complete the exam.
• •You need to score at least 79% to pass.
• •This exam and certification are 100% free.
• •You have a total of 3 attempts to pass, then in 30 days, you’ll get 3 more.

Exam url: https://www.semrush.com/academy/courses/social-media-marketing-crash-course/

 

Questions:

 

LinkedIn should not be a social channel to consider using, if your marketing goal is Business to Business (B2B) Lead Generation.

• True
• False

 

Which of the following are “Meta” brands?

• Twitter and Instagram.
• Facebook and Instagram.
• LinkedIn and Facebook.
• YouTube and Twitter.

 

YouTube will not suggest videos related to what you have previously watched.

• True
• False

 

What are the best practices one should use across social media platforms to ensure that your content gets more engagement?

• Use video content only.
• Use evergreen content only.
• All practices should be used.
• Have a consistent brand identity.

 

When using the Semrush Social Tracker tool, which metric should you consider using to review engagement, if you do not have many posts or a smaller audience compared to that of your competition?

• Total activity.
• Total audience.
• Engagement rate.
• None should be considered.

 

Which Semrush tool can allow you to filter message type by mention, post comment, or direct message?

• Social Inbox.
• Social Tracker.
• Social Poster.
• Social Analytics.

 

You can use Facebook and Instagram with Semrush's Social Poster tool without connecting to Business Pages.

• True
• False

 

Which Semrush tool can be used to conduct a social media audit of your competitors?

• Social Analytics.
• Social Poster.
• Social Tracker.
• Social Inbox.

 

Which report within the Semrush Social Tracker tool allows you to add news feeds?

• Calendar.
• Posts.
• None allow this option.
• Content Ideas.

 

Which metric measures the percentage of people who take a desired action after being exposed to a campaign?

• ROI.
• Bounce rate.
• Conversion rate.
• Reach.

 

The last step of IRM is negotiating terms of collaboration

• True.
• False.

 

Using Buzz Guru can allow you to search for influencers using which criteria?

• Estimated cost.
• Language.
• Subscribers.
• All can be used.

 

Semrush's Social Analytics Engagement report showcases KPIs against a previous time frame.

• True
• False

 

Measuring your social media marketing activities can allow for which of the following?

• Track social media marketing return on investment.
• Track performance against competitors and identify opportunities to improve.
• Gain insights into customer behavior.
• All are possible with social media measurement.