An advertiser wants to check if its awareness campaign is pacing to deliver in full. The campaign has a lifetime budget and a frequency cap of three. The campaign has been “live” for five days and will be “live” for another 25 days. How can the advertiser check pacing for this campaign?

An advertiser wants to check if its awareness campaign is pacing to deliver in full. The campaign has a lifetime budget and a frequency cap of three. The campaign has been “live” for five days and will be “live” for another 25 days. How can the advertiser check pacing for this campaign?

 

• Filter to “pacing” in the performance table and check to see yesterday’s spend.
• At the campaign level, check total spend and remaining budget in the performance tab.
• Use the chart in the performance tab to see previous campaign spend trends.
• Find total spend and remaining budget data. Calculate daily run rate to forecast delivery.