There are 5 key questions you should ask yourself before joining a new social media platform. Which of the following are key questions? (Choose Two Answers)
- Does this platform integrate with my social media management software?
- Is the platform being adopted by gen z and younger generations?
- Is my audience on the platform?
- Can I do things on this platform that I can’t do on my existing channels?
Explanation:
The key questions you should ask yourself before joining a new social media platform include:
- Is my audience on the platform?
- Understanding whether your target audience is active on the new platform is crucial for effective communication and engagement. If your audience is not present, it might not be the best use of resources to establish a presence on that platform.
- Can I do things on this platform that I can’t do on my existing channels?
- Assessing the unique features and capabilities of the new platform is essential. If the platform offers functionalities or opportunities that align with your goals and cannot be replicated on your existing channels, it may justify the investment of time and resources.
While questions about platform integration and generational adoption are relevant in certain contexts, they are not among the key questions mentioned in the provided options. Integration with social media management software is more of a technical consideration, and generational adoption is a factor that can contribute to understanding your potential audience but is not one of the primary questions listed.