You created a new option for your users to sign up for a newsletter on your website. You’d like to mark those new sign-up events as key events and create a new audience for those users who signed up. Where in your Google Analytics 4 property can you manage your key events and audiences?
- Advertising
- Explore
- Reports
- Admin
Explanation:
The correct answer is Reports. In Google Analytics 4, the Reports section allows you to manage key events and audiences effectively. Within this section, you can analyze user interactions, including those related to your new newsletter sign-up events, and mark them as key events to track their significance. Additionally, you can create and manage audiences based on these key events, enabling you to segment users who signed up for the newsletter. This capability helps you gain insights into user behavior and tailor your marketing strategies accordingly.