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GA4 for SEO – How data helps businesses grow with Jeff Sauer Exam Answers

GA4 for SEO – How data helps businesses grow with Jeff Sauer Exam Answers

 

Gain a thorough understanding of what GA4 has to offer so you can deliver better experiences and drive results.

  • •This exam has 11 questions.
  • •You will have 25 minutes to complete the exam.
  • •You need to score at least 64% to pass.
  • •This exam and certification are 100% free.
  • •You have a total of 3 attempts to pass, then in 30 days, you’ll get 3 more.

 

Exam URL: https://www.semrush.com/academy/courses/how-marketing-analytics-helps-businesses-grow/

 

Questions:

  1. What will you be learning in this course?
  2. What are the advantages of switching to GA4 from old Google Analytics versions? (check all that apply)
  3. In the ACES marketing framework, what does C stand for?
  4. Enabling “enhanced measurement” in your data stream will automatically track: (check all that apply)
  5. Creating the Search Console “Landing Pages” report in GA4 is:
  6. If you want to customize GA4 to show only reports you find useful, where would you go?
  7. Which of the GA4 models for attribution was previously unavailable in the free version of Universal Analytics?
  8. How many data sources does the GA4 SEO Dashboard in Google Data Studio utilize?
  9. To get a list of your competitors’ pages that receive the most traffic, which Traffic Analytics tab in Semrush would you go to?
  10. Which of the following techniques does Jeff recommend after setting up the GA4 on your site? (select all that apply)
  11. Adding a comparison to a report is similar to which Universal Analytics feature?
  12. Describe Dimensions and Metrics in six words:
  13. Bob wants to create his own version of a GA4 SEO Dashboard, but he can’t find all the required data sources for the report. Which of the following could NOT be the reason:
  14. Emily wants to improve the conversions on her website, but her GA4 shows only out-of-the-box visitor data. Which of the following should be the first thing she does?
  15. In the company that Masha works for, organic search traffic is the strategic KPI. If she wanted to see how they compare against their competition, which of the following tools should be her first choice?
  16. How do you set up outbound click tracking in GA4?
  17. Which UTM parameters are recommended if you want to track a link effectively?
  18. Conversions in GA4 compared to the previous version of Google Analytics are:
  19. Publishing a report in Reports > Library > Collections means that:
  20. Creating custom events is important for:
  21. How does the ACES framework compare to AIDA?

 

 

In the company that Masha works for, organic search traffic is the strategic KPI. If she wanted to see how they compare against their competition, which of the following tools should be her first choice?

By

In the company that Masha works for, organic search traffic is the strategic KPI. If she wanted to see how they compare against their competition, which of the following tools should be her first choice?

 

  • GA4
  • MS Excel
  • Semrush Traffic Analytics
  • Google Data Studio

 

Emily wants to improve the conversions on her website, but her GA4 shows only out-of-the-box visitor data. Which of the following should be the first thing she does?

By

Emily wants to improve the conversions on her website, but her GA4 shows only out-of-the-box visitor data. Which of the following should be the first thing she does?

 

  • Customize the GA4 interface in Reports > Library to show new insights
  • No data in GA4 can increase the number of conversions you get, Emily needs to bring more visitors to her website and paid traffic is the best way to do it quickly.
  • Find the right template in the Explorations > Gallery which automatically helps conversion rate optimization
  • Identify the event that represents the desired action on her website and mark it as a conversion in Configure > Events

 

Bob wants to create his own version of a GA4 SEO Dashboard, but he can’t find all the required data sources for the report. Which of the following could NOT be the reason:

By

 

Bob wants to create his own version of a GA4 SEO Dashboard, but he can’t find all the required data sources for the report. Which of the following could NOT be the reason:

 

  • He might be logged into a different Google account from the one that manages the GA4.
  • He doesn’t have the paid version of Google Data Studio, required for connecting external data sources.
  • He doesn’t have access to the Search Console of the website that he wants to create the report for.
  • He didn’t copy the report first and the demo version doesn’t allow him to change data sources as he has view-only access.

 

Describe Dimensions and Metrics in six words:

By

 

Describe Dimensions and Metrics in six words:

 

  • Dimensions and Metrics are Event parameters.
  • Dimensions are words, Metrics are numbers.
  • Dimensions are numerical, Metrics are descriptive.
  • Both Dimensions and Metrics are percentages.

 

Adding a comparison to a report is similar to which Universal Analytics feature?

By

 

Adding a comparison to a report is similar to which Universal Analytics feature?

 

  • Filter
  • Creating a separate view
  • Date range comparison
  • Advanced segments

 

 

Which of the following techniques does Jeff recommend after setting up the GA4 on your site? (select all that apply)

By

 

Which of the following techniques does Jeff recommend after setting up the GA4 on your site? (select all that apply)

 

  • Enable enhanced measurement to add extra events
  • Tag all your traffic with UTM parameters
  • Mark your events as conversions to determine your conversion rates
  • Link your Search Console account to GA4