Which users would benefit from using Display & Video 360?
- Advertisers, because they can buy digital inventory and manage campaigns.
- Publishers and media owners, because they can manage the inventory they offer.
- Advertisers, because they can store and deliver ads to a publisher’s web page.
- Website owners, because they can track, manage, and report data on their website traffic.
Advertisers, because they can buy digital inventory and manage campaigns. Display & Video 360 is designed to cater to
advertisers, providing them with a comprehensive platform to purchase digital inventory and efficiently manage their advertising
campaigns. Through Display & Video 360, advertisers can access a range of tools and features that facilitate the buying process,
including audience targeting, ad creation, and campaign optimization. This platform empowers advertisers to reach their target
audience effectively across various channels and formats. It serves as a centralized hub for planning, executing, and analyzing
digital advertising efforts, offering advertisers the tools they need to maximize the impact of their campaigns in a streamlined and
data-driven manner.