You’re about to send tags to advertisers. What role do you have in Campaign Manager 360 that enables you to do this?
- An agency administrator role
- An agency creative planner role
- An agency media planner role
- An agency trafficker role
Explanation:
An agency trafficker role is the correct role that enables you to send tags to advertisers in Campaign Manager 360 because traffickers are responsible for managing the logistics of ad campaigns, including the implementation of tracking tags. This role involves ensuring that all necessary tags are correctly set up and sent to the appropriate advertisers, facilitating the effective tracking and reporting of campaign performance. By having the agency trafficker role, you have the authority and responsibility to oversee these technical details, which are crucial for the successful execution of advertising campaigns.