A marketer wants to create a mobile campaign for a new astronomy app. They also want their ads to serve on modern browsers. Which ad inventory option should they work with?
- They should work with mobile in-app and in-stream audio inventory.
- They should work with mobile web and anonymous inventory.
- They should work with mobile web and out-stream video inventory.
- They should work with mobile web and mobile in-app inventory.
or
A marketer wants to create a mobile campaign for a new astronomy app. They also want their ads to serve on modern browsers.Which ad inventory option should they work with?
- They should work with mobile in-app and in-stream video inventory.
- They should work with mobile-in app and out-stream video inventory.
- They should work with smartphone and tablet inventory.
- They should work with smartphone and desktop web inventory.
Explanation:
They should work with smartphone and desktop web inventory because this option ensures that the ads will be displayed on both mobile devices and modern browsers used on desktop computers. By targeting both smartphone and desktop web inventory, the marketer can effectively reach a wider audience, maximizing visibility for the new astronomy app across various platforms. This strategy aligns with the goal of engaging users who may be interested in the app, regardless of the device they are using, thus enhancing the overall effectiveness of the mobile campaign.