If your campaign, ad group, or asset group does not have an ad schedule, the ad will serve based on the last schedule you set.
- True
- False
Explanation: The correct answer is False. In Microsoft Advertising, if a campaign, ad group, or asset group does not have an ad schedule configured, the ad will not serve based on the last schedule that was set. Instead, the ad will serve continuously without any restrictions on when it can be displayed. Ad scheduling allows advertisers to specify the days and times when their ads should be eligible to appear, helping them reach their target audience at optimal times and maximize campaign effectiveness. However, if no ad schedule is defined, the ad will serve continuously, making it available to users throughout the entire duration of the campaign without being restricted by any specific schedule. Therefore, understanding the implications of ad scheduling is essential for advertisers to effectively manage their campaign delivery and ensure their ads are displayed to the right audience at the right time within the Microsoft Advertising Native & Display context.