Frank wants to reach shoppers who have previously visited the product detail page of his brand’s coffee mug, but have yet to purchase. Which strategy type of audience should he use for their Sponsored Display campaign?
Questions
Which of the following features are available with the ecommerce creative available with Sponsored Display?
Which of the following features are available with the ecommerce creative available with Sponsored Display?
Select All Correct Responses
Which metric can be calculated by dividing spend by sales?
Which metric can be calculated by dividing spend by sales?
With audiences and product targeting, Sponsored Display is well-suited for campaigns focused on driving awareness, consideration, purchase, and loyalty objectives.
With audiences and product targeting, Sponsored Display is well-suited for campaigns focused on driving awareness, consideration, purchase, and loyalty objectives.
An advertiser is managing a multi-ad group campaign on Pinterest. The advertiser wants to pause one ad group that is not performing as expected. If the ad group is paused, which of the following results should be anticipated?
An advertiser is managing a multi-ad group campaign on Pinterest. The advertiser wants to pause one ad group that is not performing as expected. If the ad group is paused, which of the following results should be anticipated?
- Pausing the ad group will stop the ad from appearing when it is paused.
- Only the ads within the ad group will stop running, while the other ad groups will run at the same rate.
- Pausing the ad group will stop bill spend when it is paused.
- Only the ads within the ad group will stop running, while the other ad groups will experience an increase in delivery.
An advertiser wants to launch a Conversions campaign with the goal of driving gardening tool sales. What should the advertiser look for to make sure the creative follows Pinterest best practices?
An advertiser wants to launch a Conversions campaign with the goal of driving gardening tool sales. What should the advertiser look for to make sure the creative follows Pinterest best practices?
- Ensure the Pin has a clear and actionable call to action.
- Ensure the Pin aspect ratio is 1:2.
- Ensure the ad copy and landing page are relevant.
- Ensure a clear logo is used in the top right corner of the Pin.