Questions

Which targeting method is better suited to help advertisers stay on top of search trends and discover new keywords that are generating clicks and sales?

 

• Automatic targeting

 

• Manual targeting

 

How is advertising cost of sales (ACOS) calculated?

 

• ad spend / attributed sales
• ad spend x clicks
• ad spend / clicks
• ad spend x attributed sales

 

Sports Lab is a small advertiser that does not have access to developer resources. They want to quickly see an overview of how their campaigns are performing. Which of the following reporting methods best fits their need?

 

• API
• Advertising Console
• downloadable reports

 

Which of the following will notify advertisers when their campaign has run out of budget during the day?

 

Select All Correct Responses.

• text alerts
• Advertising Console
• email notifications
• bulksheet reports that compare daily budget and spend

 

Garmend is forming a strategy for a new back-to-school campaign for children’s clothing. Which of the following ASINs will likely perform best in terms of sales efficiency?

 

• new product ASINs only
• retail ready ASINs and new product ASINs
• best-selling ASINs and new product ASINs
• best-selling ASINs and retail ready ASINs

 

Sports Lab Wants To Increase Their Overall Sales. They Will Use ____________ To Advertise Their Best-Selling Product, And ____________ To Drive Traffic To Their Entire Product Offering.

 

• Sponsored Products, Sponsored Brands
• Sponsored Brands, Sponsored Products
• Sponsored Products, Sponsored Products