True or False? Word-of-mouth is not a good channel for small to medium-sized businesses to invest in.
- (A) True
- (B) False
Questions
What are some common pitfalls with presenting data in a slide deck? Select all that apply.
What are some common pitfalls with presenting data in a slide deck? Select all that apply.
- (A) Too many slides
- (B) Too much information on the slides
- (C) Slides that are too busy
- (D) Too many visualizations
Which of the following are some best practices to consider when writing your data story? Select all that apply.
Which of the following are some best practices to consider when writing your data story? Select all that apply.
- (A) Use the word “I,” as frequently as possible to consistently present yourself as the thought leader.
- (B) Provide the context your audience needs to act.
- (C) Use headings and lists for scannability.
- (D) Using consistent repetition to drive your point home
Fill in the blank: If a person already has their mind made up and they are only paying attention to the data that supports this decision, this is an example of __________ bias.
Fill in the blank: If a person already has their mind made up and they are only paying attention to the data that supports this decision, this is an example of __________ bias.
- (A) confirmation bias
- (B) curse of knowledge
- (C) selection bias
- (D) hindsight bias
True or false? Correlation does not equal causation.
True or false? Correlation does not equal causation.
- (A) True
- (B) False
Proving a case with data consists of which of the following parts? Select all that apply.
Proving a case with data consists of which of the following parts? Select all that apply.
- (A) Making a claim
- (B) Creating a prediction
- (C) Presenting qualitative or quantitative evidence
- (D) Including supplemental business context