Does it make sense for a seller with good organic positioning to invest in Product Ads?
- No, because they would be allocating their investment towards appearing in the positions that they already have without investing.
- No, because if they already appear in the organic results, the Product Ads budget would not be consumed, and the campaign would not run.
- Yes, because they could appear twice in the same results, increasing the chances of them getting a click instead of a competitor.
- Yes, because sellers who invest in Product Ads increase their reputation.