What does “Campaign Type” refer to in the campaign reporting?
- Which brands the report will include
- How the data will be aggregated within the report
- The date range for the report
- Which campaign type will be included in the report
Explanation:
The selected answer option is **correct** because ‘Campaign Type’ in campaign reporting refers to **which campaign type will be included in the report**. This means that when generating a campaign report, the user can filter and specify which types of campaigns (such as Product Listing Ads, Display Banner Ads, or other types) should be included in the analysis. By selecting the appropriate campaign type, advertisers can focus the report on specific ad formats or strategies they are using, allowing them to track and measure the performance of those particular campaign types. This enables a more targeted and relevant analysis, helping advertisers optimize their campaigns based on the specific formats they are running.