Which Ad Formats support Lead Gen Forms? Select all that apply.
- Message Ads
- Single Image Ad
- Event Ads
- Follower Ads
Explanation:
The selected answer options, ‘Message Ads’ and ‘Single Image Ad,’ are correct. These ad formats support Lead Gen Forms, enabling advertisers to seamlessly integrate lead generation capabilities into their campaigns. Message Ads allow advertisers to engage in personalized conversations with their target audience directly within the LinkedIn messaging platform. By incorporating Lead Gen Forms into Message Ads, advertisers can capture leads efficiently without interrupting the user experience. Similarly, Single Image Ads provide a visually compelling way to showcase products, services, or brand messaging to LinkedIn users. With Lead Gen Forms integrated into Single Image Ads, advertisers can capture leads directly from the ad unit, streamlining the lead generation process and maximizing campaign effectiveness. In contrast, Event Ads and Follower Ads do not support Lead Gen Forms, as their primary objectives are to promote events and grow follower communities, respectively. Therefore, advertisers looking to leverage Lead Gen Forms should focus on utilizing Message Ads and Single Image Ads to capture leads effectively and efficiently within their LinkedIn campaigns.