When should you set up custom analytics views in your sources or pages reports?
- You should set this up as soon as you think you may need one. A custom analytics view will only start tracking data the day it’s created and won’t include historical data.
- You should set this up in the middle of your regional campaigns. HubSpot needs a start and end date to accurately capture and compile information into the view.
- You should set this up at the end of your campaign, because data is pulled from your sources and pages report. The view will populate any historical data you need.
- Due to the filters available in the sources and pages report after a recent update, the custom analytics views feature has been sunset. You no longer need to set them up to track the information you need.
Explanation: You should set up custom analytics views in your sources or pages reports as soon as you think you may need one, as outlined in option A. Creating a custom analytics view initiates tracking from the day it’s established and doesn’t include historical data. This distinction is crucial because it ensures that the analytics view captures data accurately and consistently from its inception, allowing for the monitoring of trends and performance metrics over time. By setting up custom analytics views proactively, users can start collecting relevant data immediately and avoid missing out on valuable insights due to delays in implementation. While historical data might not be available initially, the real-time tracking provided by custom analytics views enables timely decision-making and facilitates ongoing optimization of marketing strategies. Therefore, option A correctly advises setting up custom analytics views as soon as the need arises, emphasizing the importance of proactive planning and data collection for effective analytics and reporting purposes.