Which of these is a requirement for advertising on Shopping ads?
- Secure checkout
- Full contact information
- Store policy
- Country-specific destination URL
Explanation:
The correct answer is **’Secure checkout.’** Ensuring a secure checkout process is a fundamental requirement for advertising on Shopping ads. Google places a high priority on user trust and safety, and therefore, it mandates that advertisers provide a secure and reliable checkout experience for customers. A secure checkout process typically involves implementing measures such as SSL encryption, PCI compliance, and other security protocols to protect sensitive customer information, including payment details, during online transactions. By requiring advertisers to maintain a secure checkout, Google aims to safeguard user data and prevent potential security breaches or fraudulent activities. Additionally, a secure checkout process instills confidence in customers, increasing the likelihood of completing transactions and driving conversions. Therefore, adherence to this requirement is essential for advertisers seeking to advertise on Shopping ads and effectively engage with potential customers while maintaining the trust and security of their online transactions.