当消费者处于购买历程初期，还在探索要买什么、要到哪里去买的时候，零售商可以利用橱窗购物广告来吸引消费者。橱窗购物广告通常会在什么情况下出现？
- 任何购物查询
- 比较宽泛的查询
- 体现了本地购物意图的查询
- 长尾查询或特定查询
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