Which responsive search ads best practice should a company keep in mind if they’re looking to create responsive search ads for an upcoming seasonal promotion?
- Repeating the same or similar phrases across the ad
- Directing the final URL to the company’s “About” page so that the customers can find out more about the organization
- Writing the minimum amount of headlines required to test which are the best-performing
- Using the best-performing headlines and descriptions from their relevant expanded text ads