Faith decides to use a Maximize clicks bid strategy on her Google Search campaign, but she wants control over what she’s paying per interaction.
What should Faith do when setting up this bid strategy?
- Use the Performance Planner to gauge seasonal trends and identify what the daily best bids will be.
- Set the Google Ads system to ask for authorization before it makes a decision to a bid.
- Provide the system with a maximum cost-per-click limit to control what she’s willing to pay per interaction.
- Set her daily budget based on estimated cost-per-click.