Store visits conversion tracking can be described in which way?
- It requires sufficient data to accurately report store visits and pass Google’s privacy thresholds.
- It has no mininum impression or click requirements.
- It’s available in all countries and regions as long as it’s not a sensitive business type or account.
- It’s available for all business types, but only in certain countries.
Explanation:
The correct answer is “It requires sufficient data to accurately report store visits and pass Google’s privacy thresholds.” Store visits conversion tracking is a feature in Google Ads that allows advertisers to measure the offline impact of their online advertising campaigns by tracking the number of physical visits to their brick-and-mortar locations generated by online ad interactions. However, to accurately report store visits, sufficient data is required to meet Google’s privacy thresholds and ensure the protection of user privacy. Google employs stringent privacy measures to safeguard user data, and store visits tracking must comply with these privacy standards. By requiring sufficient data and adhering to privacy thresholds, Google can accurately attribute store visits to online advertising efforts without compromising user privacy. Therefore, the selected answer is correct as it accurately describes the requirement for accurate store visits conversion tracking in Google Ads.