vmartinez

If you’re listening to other sellers, chances are they’re listening to you. For this reason, you may want to:

 

• create fake accounts to interact with and throw off your competitors
• avoid using industry-specific keywords in your conversations that competitors might be monitoring
• limit your engagement with important leads to private messaging
• never engage on social media with important leads unless absolutely necessary

 

Instagram users can save posts they find interesting into groups called _______________. Saved posts are not visible to your followers, and users will not know if you have saved their post.

 

• ‘Favourites’
• ‘Collections’
• ‘Highlights’
• ‘Files’
• ‘Albums’
• ‘Stories’

 

There are many different ways you can make a strong first impression among potential clients visiting your LinkedIn page. However, the easiest and most effective way to accomplish this is with an up-to-date and professional _____________.

 

• profile photo

• extensive summary of all your qualifications section
• collection of endorsements
• list of awards and certifications
• additional information section

 

Why is it important to regularly schedule social selling activities into your daily and/or weekly routine?

 

• Because, as a top of funnel activity, it can be easy to forget about until it’s too late.
• As a predominantly mid-funnel strategy, social selling needs repeated daily touch points.
• Because, as a bottom of funnel activity, it’s vital for hitting near-term sales targets.

 

Social proof is a powerful way to build credibility and trustworthiness. On LinkedIn, ___________________ from clients are a great way to showcase your professional integrity.

 

• likes and content re-shares
• ‘Verified Social Seller’ badges
• upvotes and Likes
• positive recommendations and skill endorsements
• retweets and re-posts
• earnings reports

 

Under the Interests Tab on LinkedIn is the ability to follow companies you’re targeting. Following companies can help you glean insights and move your sales efforts forward. Which of the following is a best practice for following companies on LinkedIn?

 

• When sending a Follow Request to a company, ask that they also follow you in return.
• Keep the list of companies you follow well-pruned to avoid missing a key update.
• After following a company, send connection requests to all existing ‘second-degree connections’ between yourself and the company.
• Always include the reason why you’re requesting to follow a company in the text box provided.
• Follow as many companies as possible, to increase the chances of surfacing strategically useful information.