Sponsored Brands video ads can be linked to a product detail page or to a Brand Store, which can help drive consideration for your brand.
- True
- False
Explanation:
The correct answer is True. Sponsored Brands video ads offer the flexibility to be linked either to a product detail page or to a Brand Store. This capability is particularly valuable for driving consideration for the brand, as it allows the ad to guide potential customers to more detailed information about the brand’s products or to a curated brand experience. Linking to the product detail page provides an immediate path for customers to explore the product in depth, while linking to the Brand Store offers a broader view of the brand’s entire product range. This flexibility helps brands engage customers at various stages of their shopping journey, making it easier to increase brand visibility, educate potential buyers, and ultimately drive consideration and conversions.