Jane wants to run ads on Alexa in-home devices. What type of ads should Jane run?
- Sponsored ads
- Audio ads
- Video ads
Explanation:
The correct answer is **Audio ads**, as these are specifically designed for delivery on Alexa in-home devices, where audio content is the primary mode of interaction. Audio ads enable advertisers to engage users in a seamless and immersive way while they are utilizing voice-activated services. This format effectively captures attention in a setting where visual ads are not applicable, allowing Jane to reach her audience through engaging sound messages that can drive brand awareness and encourage action. Other ad types, such as video or sponsored ads, are not suitable for the audio-centric environment of Alexa devices.