Which of the following describes an advertiser strategy with a loyalty business goal?
- Exposing a product to more potential customers through social media
- Running an incentive to have customers subscribe to a monthly product box
- Creating a new web banner to gain more views on their landing page
Explanation: The correct answer is **Running an incentive to have customers subscribe to a monthly product box** because this strategy directly aligns with a loyalty business goal, which focuses on encouraging repeat purchases and fostering long-term relationships with customers. By offering an incentive for subscriptions, the advertiser aims to create a sense of commitment and loyalty among customers, encouraging them to continue engaging with the brand over time. In contrast, creating a new web banner to gain more views is primarily about driving traffic, while exposing a product to potential customers through social media is aimed at increasing awareness rather than building loyalty, making the subscription incentive the most relevant choice for a loyalty-focused strategy.