Sponsored ads are managed on which of the following self-service tools?
- Advertising console
- Amazon managed services
- Amazon DSP
Explanation:
The correct answer is **Advertising console** because this self-service tool is specifically designed for managing Sponsored ads on Amazon. The Advertising Console allows advertisers to create, manage, and optimize their Sponsored Products, Sponsored Brands, and Sponsored Display campaigns in a user-friendly interface. This platform provides valuable insights and analytics, enabling advertisers to adjust their strategies based on performance data. In contrast, Amazon DSP is primarily used for programmatic advertising and managing display ads across various platforms, while Amazon managed services involve hands-on management by Amazon’s advertising team, making the Advertising Console the most appropriate choice for self-service management of Sponsored ads.