Sponsored ads can be placed in the front-center locations such as on top of shopping queries, and Amazon DSP ads can be placed in top and bottom right of desktop, as well as in search pages, product detail pages, and thank you pages.
- True
- False
Explanation:
The correct answer is **True** because Sponsored ads and Amazon DSP ads have different placements across the Amazon ecosystem, and their positioning helps optimize visibility for reaching potential customers. Sponsored ads, including Sponsored Products and Sponsored Brands, can be placed in prominent positions such as the top of search results or other high-traffic locations within Amazon, increasing exposure to users as they browse. Amazon DSP ads, on the other hand, have a broader reach and can be placed in various locations including the top and bottom right of the desktop, as well as on search pages, product detail pages, and even thank you pages after purchases. These strategic placements allow advertisers to target and engage customers at multiple points in their shopping journey, maximizing visibility and driving better performance for their campaigns.