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Ad Exchange API Basics assessment Answers

Ad Exchange API Basics assessment Answers

 

Exam URL: https://skillshop.exceedlms.com/student/path/4151

 

Questions:

  1. How can buyers test the API request and response using live data?
  2. Which is a benefit for buyers using the Ad Exchange Creatives API?
  3. Britta wants to see how many impressions were lost at each stage of the bidding process. What feature of the Ad Exchange API would she use to get this information?
  4. How does the Ad Exchange Creatives API help buyers ensure their creatives are set to successfully compete in the auction?
  5. What method is used to verify that an API call is allowed to access a specific Ad Exchange account?
  6. You could build an alerting system for when bid filtering exceeds a certain amount by using which API feature?
  7. Managing client access to the Marketplace through the Ad Exchange API provides what benefit?
  8. Which is a benefit of using the data available through the RTB Breakout API?
  9. Bulk submission of creatives is a benefit of which API feature?
  10. Which API feature exposes granular data around where in the pipeline bidders are missing the chance to win an ad impression?

 

How does the Ad Exchange Creatives API help buyers ensure their creatives are set to successfully compete in the auction?

By

 

How does the Ad Exchange Creatives API help buyers ensure their creatives are set to successfully compete in the auction?

 

  • It’s easy to bulk submit creatives.
  • It’s easy to run checks on creative approval status.
  • It’s easy to assign creatives to pre-targeting.
  • It’s easy to retrieve a list of active creatives.

 

Britta wants to see how many impressions were lost at each stage of the bidding process. What feature of the Ad Exchange API would she use to get this information?

By

 

Britta wants to see how many impressions were lost at each stage of the bidding process. What feature of the Ad Exchange API would she use to get this information?

 

  • Marketplace API
  • RTB Breakout API
  • Creatives API
  • Billing API

Which is a benefit for buyers using the Ad Exchange Creatives API?

By

 

Which is a benefit for buyers using the Ad Exchange Creatives API?

 

  • Bulk submission of creatives
  • Creative testing
  • Automatically generated reports
  • Easy assignment of creatives for pre-targeting

 

How can buyers test the API request and response using live data?

By

 

How can buyers test the API request and response using live data?

 

  • Use the “Try this API” widget
  • Review the Ad Exchange Help Center
  • Check Ad Exchange reporting
  • Reference the RTB Breakout