You’re hoping to boost your client’s performance by optimizing their responsive display ads. Which action should you take first?
- Add new assets that should perform better.
- Duplicate the campaign.
- Pause the campaign.
- Review the asset report labels.
Explanation:
The correct answer is Review the asset report labels because this action provides essential insights into the current performance of the existing assets used in the responsive display ads. By examining the asset report labels, you can identify which assets are underperforming and which are effective, allowing you to make informed decisions about optimizing the campaign. Understanding the strengths and weaknesses of the current assets is crucial for determining the best course of action, whether that involves replacing low-performing assets, enhancing successful ones, or adding new content to improve overall performance. This targeted approach maximizes the potential for boosting your client’s campaign effectiveness.