Louis is a marketer for an online shoe store. Each product page includes a series of images and a short video of the shoe. Louis wants to make these pages more accessible. What steps should he take? Choose all that apply.
- Add descriptive alt text for each image.
- Include captions for videos.
- Decrease text size and contrast.
- Ensure users can stop the videos’ autoplay.
- Disable all pop-ups on the pages.
Explanation: The selected answers, ‘Add descriptive alt text for each image,’ ‘Include captions for videos,’ and ‘Ensure users can stop the videos’ autoplay,’ are correct because they address key aspects of improving accessibility for users with disabilities or diverse browsing preferences. Adding descriptive alt text for images allows screen reader users to understand the content and context of the images, ensuring that they can access information effectively. Including captions for videos benefits users who are deaf or hard of hearing, providing them with equivalent access to the audio content presented in the videos. Additionally, ensuring users can stop the videos’ autoplay enhances accessibility by giving users control over their browsing experience, particularly those with cognitive or sensory sensitivities who may find autoplay features disruptive or overwhelming. By implementing these accessibility measures, Louis can make the product pages more inclusive and user-friendly, accommodating a wider range of users and improving overall accessibility compliance for the online shoe store. Therefore, selecting these steps aligns with the goal of enhancing accessibility and ensuring a positive user experience for all visitors to the website.