Which of the following best describes a common use case for Amazon Ad Tag (AAT)?
- Use AAT in place of campaign re-marketing audiences to achieve campaign goals
- Place AAT on your Brand Store page to create custom audiences based on Brand Store visits
- Place AAT on your website to create custom audiences based on website visits
Explanation:
The selected answer **Place AAT on your website to create custom audiences based on website visits** is correct because Amazon Ad Tag (AAT) is commonly used to track visitors to a website and create custom audiences based on their behaviors. By placing the AAT on a website, advertisers can capture valuable data about how users interact with their site, such as which pages they visit or how long they stay. This data can then be used to build custom audiences for targeted advertising campaigns, allowing advertisers to retarget users who have shown interest in their products or services, improving the effectiveness of their campaigns. AAT is not typically used for campaign remarketing or targeting Brand Store visits, making this the most accurate use case.