To create a custom report focused on segmentation analysis, which of the following dimensions would you select when generating your report?
- Products
- Inventory
- Audience
Explanation:
The selected answer **Audience** is correct because when creating a custom report focused on segmentation analysis, selecting the ‘Audience’ dimension allows advertisers to break down and analyze campaign performance based on specific audience segments. By focusing on audience data, advertisers can assess how different groups (e.g., demographics, behaviors, interests) interact with their ads, providing valuable insights into which segments are performing better or underperforming. This helps optimize targeting and improves the overall effectiveness of the campaign. The ‘Products’ and ‘Inventory’ dimensions, while important for other types of analysis, are less relevant for segmentation analysis, which is centered around audience behavior and engagement.