What process is used to keep Customer Match data private?
- Enhancing data
- Cleaning data
- Encrypting data
- Hashing data
Explanation:
To keep Customer Match data private, Google uses hashing, which converts customer information into unique codes that cannot be reversed or decrypted. This process ensures that the data remains secure and confidential, aligning with privacy standards. Hashing is applied before the data reaches Google’s servers, making it impossible for Google to access personally identifiable information.