Parents between the age of 30-35 is an example of which type of audience?
- Demographic
- In-market
- Lifestyle
Explanation:
The correct answer is Demographic because “Parents between the age of 30-35” represents a specific segment defined by measurable characteristics such as age and parental status. Demographic audiences focus on traits like age, gender, income level, and family composition, allowing advertisers to target their messaging effectively. In contrast, lifestyle audiences consider broader interests and behaviors, while in-market audiences are based on shopping intent, making “Demographic” the most fitting category for this example.