What Google product connects with Search Ads 360 to give you a data visualization that includes a more robust view of your campaign?
- Google Analytics 4
- Display & Video 360
- Performance Center
- Looker Studio
Explanation:
Looker Studio enhances the capabilities of Search Ads 360 by integrating with it to expand the insights available for your campaigns. It draws data from a variety of sources, including both Google services and third-party platforms, and allows for the creation of custom reporting visualizations. Additionally, Looker Studio leverages Google Drive for advanced collaboration and sharing features. When you create reports in Looker Studio, you can visualize data comprehensively across different agencies and products. It’s important to note that while Looker Studio is a distinct tool, it has the capability to connect to data from the latest version of Search Ads 360, facilitating a more detailed and collaborative campaign analysis.
Chapter 2: Measure Search Campaign Performance
Read more here: https://support.google.com/sa360/answer/12988565