While meeting with your fitness apparel client, you learn they want to streamline their advertising efforts and run all their Search Ads 360 ads during morning commutes. How should you set that up in their account?
- You should use automated rules.
- You should use templates.
- You should use custom dimensions.
- You should use labels.
Explanation: To streamline the advertising efforts for the fitness apparel client and schedule Search Ads 360 ads specifically during morning commutes, the recommended approach is to “use automated rules.” Automated rules allow advertisers to set predefined conditions and actions, automating the process of adjusting bids, enabling or pausing ads, and making other modifications based on specified criteria. In this scenario, automated rules can be configured to activate the fitness apparel client’s ads during the desired morning commute hours, ensuring targeted visibility when their audience is most likely to engage. This automation not only optimizes campaign efficiency but also aligns the advertising strategy with the client’s specific goals and schedule preferences in the Search Ads 360 platform.