How many responsive search ads does Google Ads permit?
- Google Ads permits six enabled responsive search ads per ad group. If you have text that needs to display in every ad, you must add the text to either Headline position 1, Headline position 2, or Description position 1
- Google Ads permits unlimited enabled responsive search ads per ad group. If you have text that needs to display in every ad, you must add the text to either Headline position 1, Headline position 2, or Description position 1
- Google Ads permits five enabled responsive search ads per ad group. If you have text that needs to display in every ad, you must add the text to Headline position 1, Headline position 2, and Description position 1.
- Google Ads permits three enabled responsive search ads per ad group. If you have text that needs to display in every ad, you must add the text to either Headline position 1, Headline position 2, or Description position 1
Explanation:
While it’s advisable to use one responsive search ad with at least ‘Good’ or ‘Excellent’ Ad Strength per ad group, Google Ads permits up to three enabled ads. For crucial text that needs to appear in all your ads, it should be included in either Headline position 1, Headline position 2, or Description position 1.
Read more here: https://support.google.com/google-ads/answer/7684791